Once Upon A Time

Stories that are alive today more than ever. Italian design and tradition express themselves in the major brands of the world famous ‘Made in Italy’.

The endless possibilities of glass in Archimede Seguso’s art

The endless possibilities of glass in Archimede Seguso’s art

In Piazza San Marco in Venice, upon entering Archimede Seguso’s shop, one is dazzled by the splendor of original and incomparable glass works: home accessories, lamps, jewelry, gifts, glassware... Here, however, you may only have a partial view of the entire production of the master glazier, who died in 1999 at the age of ninety,…

Modern technology and a longstanding passion in Cassina’s design

Modern technology and a longstanding passion in Cassina’s design

The great home furnishings brand continuous innovation is the absolute protagonist in the edition of the Salone Internazionale del Mobile 2013 in Milan. A technologic vanguard that blends with the essence of a company with an ancient heart. Cassina was born in 1927 in Meda, near Milan, from the passion of Cesare and Umberto Cassina…

Elegance is an accessory that makes the difference at Fendi

The combination of tradition and innovation is a Fendi classic: year 2013 was inaugurated with the opening of a brand new boutique in Florence, in an two-leveled ancient palace of the fifteenth century. The preciousness of the location perfectly reflects the brand enchanting history, characterized by a predominant feminine touch even more than by the…

The art of blending, from bean to cup: Lavazza coffe

The art of blending, from bean to cup: Lavazza coffe

A turkish saying describes it as "black as hell, strong as death, sweet as love." It's the pleasure of coffee. Lavazza has a history of quality, research, innovation and communication that began in 1895 in a small shop in Turin center. A grocery store specialized in roasting and selling coffee, which in 1927 became today’s…

The eternal beauty of two wheels design in the legend of Vespa

The eternal beauty of two wheels design in the legend of Vespa

That of Vespa is the story of a timeless legend. Not just a scooter but a way of being, a piece of Italian design that romantically entered the lives of so many people and we can still find it in many people’s passion for vintage. Its history dates back to the end of the Second…